一个月内特斯拉四次涨价 业内人士：“底气” 或源于保值率

Wallstreetcn
2023.11.21 23:41
特斯拉首席执行官埃隆·马斯克 “愿意牺牲毛利率换取销量，让产品更实惠” 的承诺言犹在耳，但最近一个月内，特斯拉已发起四次涨价。成本定价策略和频繁调价策略未必适用于其他车企。在中国乘用车产业联盟秘书长张秀阳看来，特斯拉敢于逆势涨价的底气，很大程度上来源于其高于行业平均水平的保值率。“对于国内其他自主品牌尤其是造车新势力而言，强化差异化优势、坚持体系化竞争，可能才是更优的选择。”（证券日报）
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